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1 Beer - Wolf River Pub New London, Wisconsin

Issuer Wolf River Pub
Year
Type Vouchers
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Obverse description Red card stock with a black-printed vignette of a snarling wolf's head at left, rendered in a bold illustrative style. Establishment name in large block lettering occupies the upper right. Address and redemption legend appear in the lower portion in contrasting script and display typefaces.
Obverse lettering WOLF
RIVER
PUB
211 S Pearl St
BEER
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Comments

Wolf River Pub scrip of this kind — redeemable for a single beer — was a common enough promotional device for American bars and taverns, but New London's proximity to the Wolf River itself gives the issuer's name a geographic logic rather than a marketing one. Small-denomination scrip like this circulated as drink tokens, often handed out during promotions or distributed as change when a customer ran a tab. At 51 × 37 mm, it was sized to fit a shirt pocket without folding.

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