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1 Cent - Capitol Foods Milwaukee, Wisconsin

Issuer Capitol Foods, Milwaukee, Wisconsin
Year
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Currency Dollar (1785-date)
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Obverse description Plain white slip printed in black letterpress throughout. A detachable stub at top carries a hand-filled dollar-and-cents amount field with serial number and initials line, separated from the main body by a horizontal dashed perforation. The main body bears the issuer name, address, and program title in graduated type sizes, with a large central "Due Slip" legend and a second amount field above the restriction "NOT TO EXCEED .49c", a repeated serial number, and an initials line at lower right. A small printer's imprint appears at lower left.
Obverse lettering $ 0. c
No. Initials
CAPITOL FOODS
4131 W. Capitol Dr.
Milwaukee, Wisconsin
Federal Food Stamp
Program
Due Slip
AMOUNT
$0. c
NOT TO EXCEED .49c
No. Initials
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Comments

Capitol Foods was a Milwaukee grocery chain that issued paper scrip for in-store use, a practice common among larger regional grocers through the mid-twentieth century as a way to retain customer spending and simplify small-change transactions at checkout. This 1-cent denomination is the lowest practical unit in such systems — issued not for prestige but because rounding up a cent on every transaction across thousands of weekly customers added up.

Milwaukee had a dense concentration of neighborhood grocery operations competing for working-class household accounts, and scrip loyalty programs were one concrete tool in that fight.

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